What makes an Alabama vacation? It’s not running around and missing out on what makes it memorable. It’s the little sensory details of each and every thing you do here.
Though his friends call him ‘The Breeze,’ we call David Keel our Director of Information Technology, or IT Director for short. In this position, David’s main role is maintaining the agency’s computer network, but he also assists with client projects from a technical standpoint when his expertise is needed.
Because David is a fairly new member to our team, we decided it might be fun to learn a little bit more about what makes him tick. To learn more about David, click here:
By: Lindsey Seal, Account Supervisor
How great are emojis? They really bring a text message to life and convey personality. Because doesn’t everyone hate getting a text message with no feeling?
“So excited for the concert Friday night.”
What? No, you clearly aren’t that excited. This is what mine would have looked like:
“PUMPED for the concert this weekend!!!!”
With that in mind, I thought it would be fun to offer some account service tips using familiar emoji characters.
Recently, three Intermark employees were honored at the AAF Birmingham Ten Awards. The Ten Awards recognize individuals involved in the sales and account service side of the advertising industry. We’re excited and proud to announce that Intermark brought home 3 out of the 10 awards. See what the honorees had to say about winning a Ten Award!
By: Rick Blevins, IDD Senior Copywriter
NAVEL ORANGES $1.29 PER POUND!
TIRE ALIGNMENT $72.99!
AA BATTERIES $19.79!
LEVI’S JEANS $59.50!
Anyone feel the urge to rush out and take advantage of any of these offers? I mean, they’re in ALL CAPS and have exclamation points!!!! What if I repeated the price 6 times in 30 seconds? Or I reminded you multiple times that “YOU MUST ACT NOW” or “THIS SALE ENDS MONDAY”? Chances are, you still wouldn’t be moved to action, because I’ve neither appealed to your sense of greed, nor created a fear of loss.
As an Account Supervisor, Stacey Torch develops strategic direction, creative briefs and marketing communications for various clients. To accomplish these duties, she meets regularly with Intermark’s production manager and traffic manager as well as the media, public relations, interactive and accounting departments to coordinate agency efforts on behalf of her clients.
Because Stacey is a fairly new member to our team, we decided it might be fun to learn a little bit more about what makes her tick. To learn more about Stacey, click here:
Topics: Employee Spotlight
By: Allison Vaughan, Media Planner/Buyer
Google is the world’s largest and most heavily used search engine. For those curious, the second largest is YouTube—which is owned by—you guessed it—Google! Organic search using tools, like Google, have become the primary source for how we find everything from need-to-know information to where something is. Google is the new Yellow Pages and Encyclopedia Britannica rolled into one elegant package.
By Hannah Fiederer, Media Assistant
Becoming a Media Assistant can be compared to putting together a colorful, 1,000-piece jigsaw puzzle. It can be challenging at first for those with little experience, but with a little help from your friends a beautiful picture comes together.
The weather is getting warmer, and that means it is time to welcome Intermark Group’s 2016 summer interns! This summer, our six lucky interns will be immersed in agency life and have the opportunity to gain invaluable experience in the field of advertising. They will be able to use their unique perspectives to create content, help develop ideas, and assist with pitching to clients.